Saturday, April 9, 2011

Productivity and role of communication medium ..

Just a wild case study !

60+ yrs ago - another saint, The Great One, went on a "Hunger Strike" protesting against unfair laws of the land. News spread ! Word of mouth. Supporter came in herds. Protest gathered momentum, until the then govt caved in to the demands. 31 days of fasting.

Today, Anna does the same for the independence of the new kind, in the new world. Facebook, Twitter spreads it to 4 million supporters in few hours. Govt caves in in 96 hrs.



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